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The cherry on the cake generally represents the final process prior to completion, media is similar if you put the cherry wear it cannot be noticed it can't generate closure to all that hard work of preparation. Various media needs to generate momentum within the campaign and facilitate its essence within the correct market. Media reminds me of a box of coloured crayons, there are so many colours but only one can be used to indicate the association to the sky or to the grass. Hence correct media placement will inevitably allow the intended message to create its magic appeal and drive legendary campaigns.
"Generating Magic Messages" MORE IN MIND – Media (South
Africa) |
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